Cast Your Votes And Help @IKEAORLANDO Make A Tough Decision For a Great Cause

Cast Your Votes, Help IKEA Orlando Make A Tough Decision For a Great Cause

Returning for its fourth year is the IKEA Life Improvement Challenge (LIC) – a program that gives IKEA co-workers the chance to nominate local charities to receive an IKEA makeover, and customers an opportunity to help make the selection.


Since first implementation, IKEA co-workers have proposed 227 projects, co-workers and customers have placed over 140,000 votes, and 80 projects have been completed in local communities. That is a lot of good being done in the communities touched by IKEA, whose vision is to create a better everyday life for the many people. This year the home furnishing retailer will continue to do good work through the LIC.

“We invite you to click for a cause, and help us make a very tough decision,” said Kendra Ferguson, Local Marketing Specialist for IKEA Orlando. “We know that it will be hard to pick just one organization to vote for, since they all do such great work for children.”

In Orlando, the organizations vying for votes are B.A.S.E. Camp Children’s Cancer Foundation, Children’s Home Society of Florida, and The Russell Home for Atypical Children.  Votes can be cast once a day from March 17th through March 28th, 2014, from IKEA Orlando’s Events page of the store’s website.

“We want to thank everyone in advance for their help,” Ferguson continued. “If the decision is too tough, please return to the site and vote again. ”

Each charity will receive a gift from IKEA Orlando, and the votes will determine what that will be. The organization receiving the least amount of votes will be given a $500 IKEA gift card, second place will receive a $1000 IKEA gift card, and the organization with the most votes will receive a makeover – which includes full implementation from interior design to placement of built furniture. To learn more about these charities and to cast your vote, visit

About IKEA: The Life Improvement Store

IKEA strives to be ‘The Life Improvement Store,’ and since its 1943 founding in Sweden, has offered home furnishings of good design and function, at low prices so the majority of people can afford them. There are currently more than 350 IKEA stores in 44 countries, including 38 in the U.S. IKEA, the world’s leading home furnishings company, incorporates sustainable efforts into day-to-day business and supports initiatives that benefit children and the environment.

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