RADIO DISNEY BRINGS DISNEY XD’S POPULAR “DISNEY TRYATHLON” TO LOCAL COMMUNITIES WITH FIRST TRYATHLON ROAD TOUR KICKING OFF SATURDAY, JULY 20 IN NEW YORK CITY
Health-Focused Events Encourage Kids and Families to Try Nutritious Foods and Fun Physical Activities
Radio Disney will bring the popular “Disney TRYathlon” from the Disney XD television screen to families across the country this summer with a 10-city TRYathlon Road Tour kicking off SATURDAY, JULY 20 in New York City. Part of Disney’s “TRYit” campaign designed to inspire kids and families to try a variety of new foods, fun moves and simple ways to be their best, the TRYathlon Road Tour will be held at local family inclusive events throughout the country and feature competitive challenges designed to encourage physical activity and highlight nutritious foods needed to maintain a balanced lifestyle.
The TRYathlon Road Tour events will offer kids and families the opportunity to test their mental and physical abilities and teamwork in challenges similar to those featured on the popular health-focused competition on Disney XD. Event activities will include: HOOP IT basketball challenge, BUILD IT shape building challenge, KICK IT soccer goal competition, PLATE IT nutritious meal creation and DANCE IT interactive activities and prizes with the Radio Disney Road Crew. Challenge participants at each stop can enter to win a runDisney Vacation for four at Walt Disney World. The confirmed tour dates are as follows with additional dates to be added*:
Saturday, July 20
New York, New York 10:00 a.m. – 5:00 p.m.
Metropolitan Waterfront Alliance “City of Water” Water Day with AM 1560
Sunday, July 21
Minneapolis, Minnesota 11:00 a.m. – 3:00 p.m.
Highland Festival with AM 1440
Saturday, July 27
Philadelphia, Pennsylvania 1:00 p.m. – 7:00 p.m.
85th Annual Kimberton Fair with AM 640
Saturday, August 31
Chicago, Illinois 11:00 a.m. – 5:00 p.m. (tent)
Naperville Last Fling with AM 1300
Saturday, August 31
Orlando, Florida 10:00 a.m. – 2:00 p.m. (tent)
ESPN Wide World of Sports Complex with AM 990
Saturday, September 7
Boston, Massachusetts 11:00 a.m. – 5:00 p.m.
Hampton Beach Seafood Festival with AM 1260
Saturday, October 19
Dallas, Texas 10:00 a.m. – 10:00 pm.
State Fair of Texas with AM 620
Saturday, October 26
Atlanta, Georgia 4:00 p.m. – 11:00 p.m.
Owl ‘O Ween Hot Air Balloon Festival with AM 590
*Updates to local events will be posted on RadioDisney.com and the Radio Disney Facebook page.
A two-part “Disney TRYathlon” special airing MONDAY, AUGUST 12 (9:00 p.m. ET/PT) and MONDAY, AUGUST 19 (9:00 p.m., ET/PT) on Disney XD will feature former NFL star Shawne Merriman coaching and motivating teams of Disney Channel and Disney XD stars including Leo Howard, Olivia Holt, Calum Worthy, Jake Short, Spencer Boldman and Bradley Steven Perry along with three kid viewers. “Disney TRYathlon” will also feature White House chef Sam Kass giving kids and families tips on healthy eating and preparing nutritious recipes. “Disney TRYathlon” is part of Disney’s Magic of Healthy Living, a company-wide initiative that inspires kids and families to lead healthier lifestyles by making nutritious eating and physical activity simple and fun.
Radio Disney is the #1, 24-hour radio network devoted to kids, tweens and families. Kids help pick the music that is played and are encouraged to interact via a toll-free phone line to the Radio Disney studio. The network’s current playlist, driven by listener requests and representing major record labels, includes recording artists Taylor Swift, Justin Bieber, One Direction, Selena Gomez, Katy Perry, Austin Mahone, Demi Lovato and Cody Simpson. The network is available on 31 owned terrestrial radio stations and is also available via RadioDisney.com, Sirius XM satellite radio on channel 79, iTunes Radio Tuner, mobile phones, the Radio Disney iPhone and Android Apps, and the Radio Disney Facebook page.
Disney’s Magic of Healthy Living partners with parents to inspire kids to lead healthier lifestyles. Through engaging content, useful tools and unique experiences, this initiative helps parents by making nutritious eating and physical activity more appealing and more fun. For more information, please visit www.thewaltdisneycompany.com/mohl